Business & Technology, Accounting, and Marketing Pathways
BUSINESS & TECHNOLOGY, ACCOUNTING & MARKETING
These fields are all interconnected and essential to running a modern business. These courses not only teach business principles, but also help develop
analytical skills, attention to detail, and effective communication.
analytical skills, attention to detail, and effective communication.
Career and Technical Student Organizations (CTSOs) offer valuable leadership and career development opportunities for students in various pathways. The CTSO for Business & Technology, Accounting, & Marketing are DECA Marketing & Communications CTSO and FBLA Business & Technology & Accounting CTSO.
Business & Technology
This pathway focuses on the computer skills needed to own & operate a successful business.
Courses: Introduction to Business & Technology, Business & Technology, and Business Communications
Business Accounting
This pathway focuses on developing skills for a career in the world of finance.
Courses: Introduction to Business & Technology, Financial Literacy, and Principles of Accounting I
Marketing Communications & Promotions
This pathway focuses on promoting products or services and understanding consumer behavior.
Courses: Marketing Principles, Promotion & Digital Marketing, and Integrated Marketing Communications